Multiple Service

1/ Example of companies that offers multiple services and/or products:

Apple Inc. is an American multinational technology company headquartered in Cupertino, California, which provide multiple service and products like digital product, physical product, information service and physical service. They are-

Digital Product

The companies digital product includes-  the macOS and iOS operating systems, the iTunes media player, the Safari web browser, and the iLife and iWorkcreativity and productivity suites,

Physical Product

The companies physical product include- the iPhone smartphone, the iPad tablet computer, the Mac personal computer, the iPodportable media player, the  smart watch, the Apple TV digital media player, and the HomePod smart speaker. 

Information Service

Informations service of Apple are- Final Cut Pro, Logic Pro, and Xcode.

Physical Service

Physical Service involves- iTunes Store, the iOS App Store and Mac App Store, Apple Music, and iCloud.

2/  The key success factors of the implementation of manufacturing process of Apple Inc-

·         Extensive research and development system

·         Innovative product and service.

·         All apple products are top quality.

·         Well recognized Style branding.

·         Everything they produce strategically syncs and connects with everything else.

·         Wide breadth of product line.

The key success factors of the implementation of Service process of Apple Inc-

·         Customer service

·         World class marketing system

·         Market oriented product

·         User friendly products

·         Great customer crevice.